Billing & Trial
How the ProRank Shopify app trial, plan tiers, and usage cycle work.
ProRank uses Shopify's app-subscription approval flow. Charges appear on your regular Shopify invoice, and Shopify's approved subscription is the source of truth for the active plan. You can change plans or uninstall the app from the Shopify admin.
The trial
Eligible new paid subscriptions include a 3-day trial. The trial does not start when you install the Free plan: it starts after you choose a paid plan and approve it in Shopify. Shopify shows the trial and charge details before you confirm. ProRank shows the applicable audit, AI, and image allowances in its Billing screen.
Trial eligibility is checked server-side so reinstalling the app does not create repeated trial access. The in-app Billing screen links to Shopify for the authoritative plan, approval and cancellation status.
Plan tiers
The Free plan is a real active plan, not an error or inactive state. Upgrade to Monthly or Annual only when you need cloud crawling, more managed AI, automation or higher monthly limits.
| Plan | Audience | Highlights |
|---|---|---|
| Free — $0 | Stores getting their SEO foundations in order | 2 local SEO audits, 10 managed AI requests, and 15 image optimizations per UTC calendar month. Core metadata, schema, internal-link, redirect, and IndexNow tools are included. |
| 3-day paid-plan trial | Eligible merchants evaluating the paid workflow | The trial starts only after Shopify approval. ProRank shows the applicable audit, AI, and image allowances in its Billing screen. |
| Monthly — $19/month | Merchants who want month-to-month billing | 20 audits, up to 2,000 managed AI requests and 500 image optimizations per month, plus paid automation and cloud-audit features. |
| Annual — $180/year | Larger stores that want the best value and higher limits | 50 audits, up to 4,000 managed AI requests and 1,000 image optimizations per month, with the same paid feature set. |
Shopify's plan-approval screen always shows the final price and billing cadence before you accept a paid plan. ProRank never asks for payment details directly.
The usage cycle
Audit, managed-AI and image allowances reset at the start of each UTC calendar month. Your current usage and remaining allowance are shown inside the relevant app screens.
ProRank reserves an allowance before starting metered work and returns it when the work cannot start. This prevents parallel requests from accidentally exceeding your plan.
- Audits — each successfully started local or cloud SEO audit counts once.
- Managed AI requests — successful ProRank-managed generation requests.
- Image optimizations — each successful single or bulk optimization counts as one image. A batch of 10 successful images uses 10 image optimizations.
Core SEO work stays available
Manual metadata edits, schema configuration, redirects, internal-link tools and IndexNow submissions do not use the audit, AI or image allowances. Image optimization is metered whether you run it for one image or as a batch.
Upgrading and downgrading
Plan changes happen through Shopify's billing flow. From the app, open Billing and pick the target plan. Shopify shows the confirmation, price, timing, and any proration details before the merchant approves.
After approval, ProRank reads Shopify's active subscription and updates the plan shown in the app. Shopify's billing screen is the authoritative place to confirm charges, cancellations and effective dates.
Uninstall and data retention
When you uninstall the app, Shopify revokes the OAuth token and cancels the app subscription according to Shopify's billing rules. ProRank receives an app-uninstalled webhook and stops running automated jobs for that shop.
Any metadata edits, image replacements, or theme edits ProRank made stay in place — those changes are written to your Shopify store, not stored in the app. The ProRank Schema JSON-LD theme app embed stops rendering app-owned schema once the app is removed or the embed is disabled.
At a glance
- Free stays active — you can keep using the included core tools without entering payment details.
- Three separate allowances — audits, managed AI and successful image optimizations.
- Monthly reset — usage resets by UTC calendar month, including Annual-plan monthly allowances.
Related
Need to talk to a human about pricing or agency licensing? Contact support.