Run a Free WordPress SEO Audit
Find the issues holding your site back — technical SEO, on-page, performance, schema, and internal links — in one scan that runs inside WordPress. ProRank returns a prioritised, fixable checklist instead of a vague score, so you know exactly what to do next.
Free on WordPress.org · No external crawler · Imports Yoast, Rank Math, AIOSEO & SEOPress
What Is a WordPress SEO Audit?
A WordPress SEO audit is a structured review of everything that affects how your site ranks — technical foundations, on-page optimisation, page speed, structured data, and the way your pages link to each other. The goal is simple: surface the specific issues that are costing you rankings and traffic, ranked so you fix the ones that matter most first.
Most audit tools stop at a score. That number tells you something is wrong but not what to do about it. ProRank takes a different approach — every finding includes evidence and remediation guidance, and supported issues offer a quick fix. You can run a fast audit from inside your dashboard, or a deeper Advanced Cloud Audit that renders public pages up to your plan limit.
What a WordPress SEO Audit Checks
ProRank checks eligible content against 100+ signals across six areas, then ranks what to fix first.
Technical SEO
Crawlability, indexability, canonical tags, redirects, broken links, XML sitemaps, and robots rules.
- Index & noindex issues
- Broken links & redirects
- Canonical conflicts
- Sitemap health
On-Page SEO
Missing or duplicate titles and meta descriptions, heading structure, thin content, and image alt text.
- Title & meta gaps
- Duplicate content
- Heading hierarchy
- Missing alt text
Performance Signals
Available field signals and Lighthouse lab metrics, plus the render-blocking assets and images slowing pages down.
- LCP / CLS / INP
- Render-blocking JS/CSS
- Unoptimised images
- Caching gaps
Schema & Rich Results
Missing or invalid structured data, and the schema types you could add for rich results.
- Missing schema
- Invalid markup
- Rich-result eligibility
- Type coverage
Internal Links
Orphan pages with no inbound links, shallow link depth, and thin internal linking on key content.
- Orphan page detection
- Link depth analysis
- Anchor coverage
- Link suggestions
Indexing & E-E-A-T
Search Console coverage, indexation gaps, and content-quality signals that affect how you rank.
- Coverage errors
- Indexation gaps
- Content freshness
- Author & trust signals
Basic Audit vs Advanced Cloud Audit
Start with an instant in-dashboard scan. Go deeper with a full, render-based crawl in the cloud.
Basic Audit
Runs instantly inside WordPress. Perfect for day-to-day checks and quick wins.
- Instant, runs inside your dashboard
- Checks titles, meta, schema & headings
- Finds broken links & indexing mistakes
- Detects orphan pages & internal-link gaps
- Free on WordPress.org, unlimited runs
Advanced Cloud Audit
ProRequests and renders public pages on ProRank workers, up to your plan page limit.
- Renders selected pages in a real headless browser
- Collects Lighthouse lab performance metrics
- Catches JavaScript-rendered SEO issues
- Follows discovered links within the plan page limit
- Scheduled runs + historical score tracking
- Offloads browser analysis while making controlled origin requests
Runs in the cloud
Browser analysis happens on ProRank workers; controlled page requests still reach your public origin.
Rendered lab metrics
Lighthouse records repeatable lab performance signals from a real browser, separate from field Core Web Vitals.
Scheduled & tracked
Automate recurring audits and watch your SEO health score trend over time.
How to Run a WordPress SEO Audit
From install to a fixed site in four steps — no external tools, no configuration to start.
Install ProRank
Add the free plugin to WordPress. No account, no external crawler, no configuration to start.
Run the audit
ProRank scans eligible WordPress content and checks it against 100+ SEO signals.
See prioritised issues
Get a clear, severity-ranked list — critical issues first — with the exact pages affected.
Fix and re-audit
Apply guided or one-click fixes, then re-run to confirm your score climbed. Track it over time.
Common WordPress SEO Issues We Surface
These are the problems a WordPress SEO audit most often uncovers — and the ones quietly capping your traffic.
- Missing or duplicate title tags and meta descriptions
- Pages with no structured data, or invalid schema markup
- Poor Core Web Vitals — slow LCP, layout shift, or sluggish interactivity
- Orphan pages with no internal links pointing to them
- Broken internal links and long redirect chains
- Thin or duplicate content competing with your own pages
- Images with no alt text or oversized, unoptimised files
- Accidental noindex tags or conflicting canonical URLs
- Important pages missing from your XML sitemap
- Slow server response and no page caching
Why ProRank’s Audit Is Different
Most tools hand you a score and leave. ProRank adds evidence, guidance, and quick fixes for supported issues.
Actionable, not just a score
Every finding includes evidence and guidance; supported issues also offer a quick fix.
Runs inside WordPress
No third-party crawler to configure or pay for. Your data stays on your site.
Free to run
Run the in-dashboard audit on the free plan. Upgrade for bounded cloud crawls, automation, and history.
Fixes are built in
Many issues fix in one click — meta, schema, redirects, caching, and more.
Track progress over time
Re-audit anytime and watch your SEO health score improve.
Works with your stack
Imports from Yoast, Rank Math, AIOSEO, and SEOPress so nothing is lost.
WordPress SEO Audit FAQ
What is a WordPress SEO audit?
A WordPress SEO audit is a full check of your site’s technical SEO, on-page optimisation, performance, structured data, and internal links to find the issues holding back your rankings. ProRank runs this audit inside your WordPress dashboard and returns a prioritised list of fixes.
How do I audit my WordPress site’s SEO?
Install the free ProRank plugin, open the Site Audit tab, and run a scan. ProRank checks eligible content against 100+ SEO signals and shows a severity-ranked list with evidence and guidance. For deeper rendered analysis up to your plan page limit, run the Advanced Cloud Audit.
What is the difference between the basic and advanced cloud audit?
The basic audit runs inside WordPress and checks content and settings — titles, meta, schema, internal links, indexing rules, and broken links. The Advanced Cloud Audit uses ProRank workers to request and render public pages up to your plan limit, validate rendered SEO output, and collect Lighthouse lab performance data. Those controlled requests still reach your origin.
Is the WordPress SEO audit free?
Yes. You can run a complete basic audit of your site on ProRank’s free plan. Paid plans add the Advanced Cloud Audit, scheduled automatic audits, historical tracking, and agency reporting.
How long does a WordPress SEO audit take?
A basic in-dashboard audit typically finishes in seconds to a couple of minutes depending on site size. An Advanced Cloud Audit processes pages up to your plan limit in the background on ProRank’s infrastructure, so you can keep working while it completes.
Can it audit large sites with thousands of pages?
Yes, within the plan limit: Pro analyses up to 500 pages, Business up to 2,500, and Agency up to 10,000. Cloud workers use bounded runs and recovery controls; the crawl still makes controlled requests to your public site.
Does the audit slow down my site?
The basic audit is designed to be lightweight. Advanced analysis runs on ProRank workers, but those workers must request your public pages, so your origin sees controlled crawl traffic. Use an appropriate page limit and allow ProRank through any firewall or rate limiter.
How often should I audit my WordPress SEO?
Run a full audit after any major change (redesign, migration, bulk content edits) and at least monthly otherwise. ProRank can schedule cloud audits automatically and alert you when a new issue appears.
Audit Your WordPress SEO in Minutes
Install ProRank free, run your first audit, and get a prioritised list of everything to fix.