Audit, optimise, speed up, structure, and monitor WordPress from one modular admin. ProRank works with Gutenberg, Elementor, Divi, and Beaver Builder.
Toolkits
Modules
Builders
AI Ready
Capability map
Enable what the site needs, leave the rest off, and keep every workflow in one familiar admin.
On-page optimisation that works
Core Web Vitals ready, with one-click Max Speed
Faster loading images
Rich results + AI discovery
Make the site readable for AI agents
Build link equity
Dominate local search
Sell more with better SEO
AI-powered optimisation
Track what matters
Spot issues before rankings drop
Switch and optimise without rebuilding your workflow
Scale across clients and teams
Highlights across Pro, Business, and Agency plans.
One click enables the full safe speed stack: page and browser cache, async CSS, JavaScript defer/delay, LCP tuning, font swap, lazy loading, WebP, and AVIF.
Free + ProUse your own API keys for OpenAI, Claude, Gemini, DeepSeek, or Perplexity. ProRank adds no token surcharge; plan-based daily safeguards and provider pricing, quotas, and availability apply.
Pro+Stale-while-revalidate cache delivery, protected-script learning, inline CSS in cached pages, critical CSS generation, script manager, and unused CSS removal for safer speed gains.
Free + ProUse the Pro+ managed-encoder inventory to distinguish host and managed tools, then install or remove SHA-256-verified portable Linux binaries from the admin UI or WP-CLI when a reviewed build matches the host.
Pro+AI-powered monitoring identifies content losing traffic before rankings drop. Get early warnings and update recommendations.
Pro+Free ships the site-wide JSON-LD @graph (/schema-map), a public list-mode /ask endpoint, and an MCP-compatible /mcp endpoint so LLMs and agent clients can read your content. Pro and above adds authenticated BYOK summarize and generate on top — using your own AI Tools provider key, never ours. Not full NLWeb / MCP parity.
Free + Pro enrichmentllms.txt, AI discovery endpoints, accessible controls, and layout stability are grouped into a dedicated audit surface with an enable/disable control.
Free + ProTurn real Search Console queries into pricing, comparison, review, and conversion-page opportunities.
Pro+Research keyword opportunities with search volume, difficulty, traffic potential, and market-level demand data powered by Ahrefs. Agency adds SERP snapshot depth.
Business+Set SEO permissions by role with presets and granular controls for editors, SEO managers, and client users.
Business+Monitor voice search performance and uncover conversational query opportunities from connected Google data.
Business+Rebrand the plugin, manage client-facing SEO operations, and keep audit visibility for agency workflows.
Agency+Every module, every plan. See exactly what you get.
| Module | Free | Pro | Business | Agency |
|---|---|---|---|---|
| Agency | ||||
Audit Log Track and monitor all SEO-related activities and changes for compliance and security. | Not included | Not included | Included | Included |
Client Reporting Generate and schedule branded SEO reports for clients. | Not included | Not included | Included | Included |
Role Manager Manage SEO permissions with presets and granular access controls for teams. | Not included | Not included | Included | Included |
SEO Roadmaps Plan, assign, and track SEO tasks with a visual Kanban board | Not included | Not included | Not included | Included |
SEO Simulator Interactive sandbox to preview the impact of SEO changes before deployment. | Not included | Not included | Not included | Included |
User Management Manage team members and control access to ProRank SEO features | Not included | Not included | Included | Included |
White Label Rebrand the plugin with your agency's identity. | Not included | Not included | Included | Included |
| AI | ||||
AI Image Attributes Generate alt text and captions for images using AI. | Not included | Included | Included | Included |
AI Performance Assist Get AI-powered performance optimization suggestions and automated fixes | Not included | Included | Included | Included |
AI Tools AI-powered SEO suggestions and content | Not included | Included | Included | Included |
Voice Search Input Widget Add voice search capability to your site with AI-powered query processing | Not included | Included | Included | Included |
AI Optimize (per-sentence rewrite) Editor workflow that proposes per-sentence rewrites with before/after diff. Server verifies against the current (unsaved) editor content, never rewrites protected spans (links, shortcodes, code/pre/script/style), and handles repeated identical sentences with verified target offsets. Uses your existing BYOK AI Tools provider — no managed proxy. | Not included | Included | Included | Included |
AI Provider Routing Use WordPress AI Connector for text workflows when available, or save direct-provider profiles and route text, image, and fallback AI features through different accounts. | Not included | Included | Included | Included |
| Analytics | ||||
AI Brand Insights Monitor your brand visibility across Google AI Overviews, citations, and search results | Not included | Not included | Included | Included |
AI Model Rankings Tracker Track how your website ranks in ChatGPT, Claude, Perplexity and other AI search results | Not included | Not included | Included | Included |
AI Platform Traffic Tracker Track referral traffic from AI-powered search platforms (ChatGPT, Claude, Perplexity, etc.) | Not included | Not included | Included | Included |
Content Decay Detection Identify content losing traffic and get suggestions to refresh it | Not included | Included | Included | Included |
Google Analytics 4 Add Google Analytics 4 tracking to your site | Not included | Included | Included | Included |
Microsoft Clarity Add Microsoft Clarity heatmaps and session recordings to your site | Not included | Included | Included | Included |
Performance History Track Core Web Vitals and performance metrics over time | Not included | Included | Included | Included |
Performance Tracking Monitor keyword performance metrics using Google Search Console data (3-day delay, average positions). | Not included | Not included | Included | Included |
Voice Search Analytics Monitor voice search performance and optimize content for voice queries | Not included | Not included | Included | Included |
| Audits | ||||
E-E-A-T Monitor Track expertise, authoritativeness, and trustworthiness signals | Not included | Not included | Included | Included |
Accessibility Audit WCAG 2.2 AA+ compliance checking and reporting | Included | Included | Included | Included |
Broken Link Checker Find and fix broken internal and external links | Included | Included | Included | Included |
Comprehensive Site Audit Complete site health check with crawler and multi-point analysis | Included | Included | Included | Included |
Live & Recoverable Site Audits See persisted findings, categories, affected-page counts, and a consistent score while a local crawl runs; long or stalled crawls preserve explicitly labelled partial reports. | Included | Included | Included | Included |
| Content | ||||
Advanced Content Analysis Semantic analysis and search intent classification for content optimization | Not included | Included | Included | Included |
Advanced Internal Linking Advanced linking tools with orphan detection, auto-linking, and AI assistance | Not included | Included | Included | Included |
Breadcrumbs Add navigational breadcrumbs with schema markup | Included | Included | Included | Included |
Content Safeguard Protect SEO content from accidental changes | Not included | Included | Included | Included |
Internal Linking Automate and optimize your internal link structure | Included | Included | Included | Included |
Podcast SEO Optimize your podcast for search engines with dedicated post types, RSS feeds, and structured data. | Included | Included | Included | Included |
Readability & Content Analysis Analyze content readability and SEO optimization | Included | Included | Included | Included |
Schema Markup Generate advanced Schema.org structured data for better search visibility. | Not included | Included | Included | Included |
Visual Link Map Interactive visualization of your site's internal link structure | Not included | Included | Included | Included |
Target-Aware Anchor Portfolios Analyse anchor diversity per destination with exact and generic mixes, conflicts, duplicate source-target pairs, health scores, and recommendations. | Not included | Included | Included | Included |
Previewable Internal-Link Campaigns Plan five link topologies, inspect and select every proposed change, apply transactionally, verify public output, and roll back for seven days when content is unchanged. | Not included | Included | Included | Included |
Incremental Link Intelligence Index Re-index only changed native or supported builder content in bounded background batches, with visible failure counts and administrator retry. | Not included | Included | Included | Included |
| Core | ||||
Advanced Settings Advanced configuration options for power users | Included | Included | Included | Included |
Competitor Import Preview & Rollback Preview supported SEO, redirect, and schema migrations before writing, then undo a completed import for seven days. | Included | Included | Included | Included |
| eCommerce | ||||
Cart & Checkout Schema Add structured data to cart and checkout pages. | Not included | Included | Included | Included |
Enhanced Product Schema Add detailed product schema markup for WooCommerce products. | Not included | Included | Included | Included |
Hidden Product Visibility Automatically noindex hidden WooCommerce products. | Not included | Included | Included | Included |
Shop Page Optimization SEO optimization for shop and archive pages. | Not included | Included | Included | Included |
WooCommerce SEO E-commerce SEO optimization for WooCommerce | Not included | Included | Included | Included |
WooCommerce Sitemap Integration Control WooCommerce content in XML sitemaps. | Not included | Included | Included | Included |
WooCommerce URL Structure Optimize WooCommerce URL structure for better SEO. | Not included | Included | Included | Included |
Variable Product Schema Represent WooCommerce variable products as ProductGroup with truthful per-variation offers, attributes, and identifiers. | Not included | Included | Included | Included |
| Local SEO | ||||
KML Sitemap Generate KML sitemap for location posts. | Not included | Included | Included | Included |
Local SEO Local business optimization tools including location management and LocalBusiness schema. | Not included | Included | Included | Included |
Store Finder Map Providers Offer OpenStreetMap, MapTiler, or Mapbox tiles on demand while keeping the cache-safe list view as the default. | Not included | Included | Included | Included |
| On-Page SEO | ||||
Dynamic Variables Parse %%variables%% in titles and meta descriptions. | Included | Included | Included | Included |
Advanced Schema Generator Custom schema types and advanced markup with visual schema builder | Not included | Included | Included | Included |
Content Analysis Real-time content optimization suggestions | Included | Included | Included | Included |
Keyword Research Ahrefs-powered keyword research and opportunities | Not included | Not included | Included | Included |
On-Page SEO Content optimization and on-page SEO tools | Included | Included | Included | Included |
Schema Markup Basic structured data and rich snippets (Article, Organization, WebSite) | Included | Included | Included | Included |
Site Basics Fundamental site configuration and information | Included | Included | Included | Included |
Titles & Meta Manage page titles and meta descriptions | Included | Included | Included | Included |
Inclusive Language Flag a curated set of non-inclusive terms in the editor and the post list, with severity counts and a per-site ignored-terms list. No AI, no external calls. | Included | Included | Included | Included |
Prominent Words (Topical Authority) Per-post index of the most prominent terms from title + body, with stop-word filtering and ignored-terms list. Surfaced in the editor sidebar; future internal-link suggestions read it. | Included | Included | Included | Included |
Bulk Image Attributes (pattern-based) Apply pattern-based alt/title/caption templates to attachments in bulk with dry-run preview, single-use apply token, and conflict-aware rollback. Tokens: {filename}, {attachment_title}, {parent_title}, {site_name}, {mime_type}, {year}. | Included | Included | Included | Included |
Related Content Gutenberg Blocks Three dynamic blocks (Related Posts, Sibling Pages, Subpages). Related Posts ranks by Prominent Words overlap with category/tag and page-tree fallbacks. All eligibility-gated and bounded. | Included | Included | Included | Included |
| Performance | ||||
AI Performance Doctor AI-powered performance analysis and recommendations to improve Core Web Vitals | Not included | Not included | Included | Included |
Advanced Image Optimization Next-gen image optimization with WebP, AVIF, PDF support and AI-powered features | Included | Included | Included | Included |
Browser Caching Configure browser caching headers to store static resources locally | Included | Included | Included | Included |
CLS Prevention Automatically prevent Cumulative Layout Shift (CLS) issues | Included | Included | Included | Included |
CSS Optimization Advanced CSS optimization with minification, combining, and caching | Included | Included | Included | Included |
Cache Preloading Automatically warm cache by visiting pages | Not included | Included | Included | Included |
Critical CSS Generate and inline critical CSS for faster rendering | Not included | Included | Included | Included |
Critical CSS Generator Automatic AI-powered critical CSS generation | Not included | Included | Included | Included |
Database Optimization Clean up database and optimize autoloaded data | Included | Included | Included | Included |
Font Optimization Host Google Fonts locally and optimize font loading | Included | Included | Included | Included |
Font Subsetting Subsets Google Fonts to woff2 and injects preload/preconnect for faster LCP | Not included | Included | Included | Included |
INP Optimizer Monitor and optimize Interaction to Next Paint (Core Web Vitals) | Not included | Included | Included | Included |
Instant Loading Enable near-instant page navigation with Speculation Rules API (prefetch/prerender) | Not included | Included | Included | Included |
JavaScript Minification Minify JavaScript files to reduce file size and improve load times | Included | Included | Included | Included |
JavaScript Optimization Optimize JavaScript loading for better performance | Included | Included | Included | Included |
LCP Detection Automatically detects and optimizes Largest Contentful Paint elements | Included | Included | Included | Included |
LCP Optimizer Automatically optimize the Largest Contentful Paint element for better Core Web Vitals | Not included | Included | Included | Included |
Lazy Loading Lazy load images, iframes, and videos for better performance | Included | Included | Included | Included |
Modern Cache Stale-while-revalidate page caching with compression, protected background warming, and CDN integration | Included | Included | Included | Included |
Object Cache Manage Redis/Memcached object caching for faster database queries | Not included | Included | Included | Included |
Performance Monitor Automated performance monitoring with anomaly detection and alerts | Not included | Not included | Included | Included |
Remove Unused CSS Scan and remove CSS rules not used on your pages | Not included | Included | Included | Included |
Resource Hints Add DNS prefetch, preconnect, and preload hints for faster loading | Included | Included | Included | Included |
Script Manager Granular control over script and style loading per-page | Not included | Included | Included | Included |
Static Page Cache File-based page caching for improved performance | Included | Included | Included | Included |
Third-Party Script Isolation Offload third-party scripts to web workers for near-zero main thread blocking | Not included | Included | Included | Included |
Video Performance Optimizer Optimize video embeds for better Core Web Vitals | Not included | Not included | Included | Included |
View Transitions Enable smooth animated transitions between pages using the View Transitions API | Not included | Included | Included | Included |
Stale-While-Revalidate Cache Serve a stale page-cache copy instantly while ProRank refreshes the page in the background, with lock protection to avoid regeneration stampedes. | Included | Included | Included | Included |
Self-Healing JavaScript Learning Detect same-origin frontend breakage caused by script defer or delay, then protect repeatedly unsafe scripts from future optimisation until they are retested. | Included | Included | Included | Included |
Max Speed Preset One-click performance profile that opens the required module gates and enables page/browser cache, combined and async CSS, JavaScript defer and delay, LCP tuning, font swap, lazy loading, WebP, and AVIF together. | Included | Included | Included | Included |
Inline CSS Into Cached Pages Embed same-origin blocking stylesheets into cached HTML with size budgets and URL rebasing, so repeat visitors avoid render-blocking CSS requests while live uncached responses stay untouched. | Included | Included | Included | Included |
39 Performance Compatibility Profiles Capability-level profiles for 39 common caching, asset, and image-optimisation plugins suppress only overlapping ProRank modules. Known-plugin safety suppressions stay enforced; separate expert overrides apply only to eligible non-strict builder and stack guidance. | Included | Included | Included | Included |
Managed Image Binaries Use the Pro+ managed-encoder inventory to distinguish host and managed tools, then install or remove SHA-256-verified portable Linux binaries from the admin UI or WP-CLI when the reviewed vendor manifest has a matching platform entry. | Not included | Included | Included | Included |
Performance Runtime Health Check cache readiness, schedulers, generated-file storage, image encoders, CDN routes, object cache, OPcache, and host workload in one non-mutating report. | Included | Included | Included | Included |
| Technical SEO | ||||
404 Error Monitor Track 404 errors and automatically suggest redirects to improve user experience and SEO | Included | Included | Included | Included |
Author Sitemaps Generate author archive sitemaps | Not included | Included | Included | Included |
Ethical SEO Advanced sustainability metrics, carbon footprint tracking, and green web optimization. | Not included | Not included | Included | Included |
HTML Sitemap Generate user-friendly HTML sitemaps | Included | Included | Included | Included |
Head Cleanup Remove unnecessary code from your site's head section for better performance and security. | Included | Included | Included | Included |
Headless WP Support SEO data endpoints for headless WordPress | Not included | Not included | Included | Included |
Internationalisation Generate hreflang tags for multilingual SEO to help search engines serve the correct language version of your pages. | Not included | Not included | Included | Included |
Premium llms.txt Controls Premium control layer for Agentic SEO llms.txt output, with manual page selection, regeneration/status tools, richer entity context, and deeper AI Discovery reporting. | Not included | Included | Included | Included |
Redirect Logging Track and analyze redirect usage | Not included | Included | Included | Included |
Redirect Manager Manage URL redirects with support for 301/302 redirects and advanced regex patterns | Included | Included | Included | Included |
Robots & Indexing Manage robots.txt and search engine indexing | Included | Included | Included | Included |
Schema Aggregation AI Discovery surface: site-wide JSON-LD @graph at /schema-map, an NLWeb-compatible /ask endpoint, and an MCP-compatible /mcp endpoint for agent clients. Free ships list mode publicly; Pro and above add authenticated BYOK summarize and generate that use your AI Tools provider key. Not full NLWeb or MCP parity. | Included | Included | Included | Included |
Special Sitemaps News and Author sitemaps for enhanced visibility | Not included | Included | Included | Included |
Technical SEO Technical SEO optimization tools and settings | Included | Included | Included | Included |
URL Cleanup Clean and optimize URL structure | Included | Included | Included | Included |
Video Sitemaps Video content sitemaps for enhanced SEO | Included | Included | Included | Included |
XML Sitemaps Automatic XML sitemap generation | Included | Included | Included | Included |
Agentic SEO Readiness Dedicated audit checks for llms.txt, AI discovery endpoints, accessible links/buttons/forms, and layout stability so AI agents can understand and navigate the site. | Included | Included | Included | Included |
WordPress Abilities Eleven permission-aware native abilities for SEO metadata, schema and content analysis, cached analytics, page cache, images, links, and audits. | Included | Included | Included | Included |
Hosted Video Sitemap Metadata Fill missing public video-sitemap metadata for Vimeo, Dailymotion, VideoPress, and TED while preserving editor-supplied values. | Included | Included | Included | Included |
Public-Content Sitemap Guard Keep builder template stores and other non-queryable records out of XML sitemaps while retaining eligible public post types and taxonomies. | Included | Included | Included | Included |
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