The ProRank Blog

SEO guides written from real crawl data

Local SEO, technical audits, Core Web Vitals, schema, and WordPress performance — explained by the team that builds the tools.

Image Optimization for SEO: Formats, Compression & Speed

Featured · Performance

Image Optimization for SEO: Formats, Compression & Speed

Images are usually the heaviest thing on a page — and the easiest ranking win. Formats compared, compression explained, and the exact optimization order that moves Core Web Vitals.

August 1, 202611 min read
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AI Search

What Is SEO for AI Called? GEO, AEO & LLMO Explained

ChatGPT, Gemini, and AI Overviews now answer questions your customers used to ask Google. Here is what "SEO for AI" is called, how it works, and the concrete steps that earn citations.

August 1, 202610 min
Performance

How to Fix Core Web Vitals: LCP, INP & CLS Explained

Google grades every page on three field metrics: LCP, INP, and CLS. What each one measures, the thresholds you must pass, and the fix list for each — in payoff order.

August 1, 202611 min
Performance

How to Speed Up a WordPress Site (What Actually Works)

Most WordPress speed advice is a pile of disconnected tips. This is the layered order that works: server, cache, assets, images, third parties — and how to verify each step paid off.

August 1, 202611 min
WordPress SEO

WordPress SEO: The Complete Checklist

WordPress gives you the platform; rankings come from the setup. A complete, ordered checklist — foundations to Core Web Vitals — with the steps most sites skip.

August 1, 202612 min
Schema

What Is Schema Markup in SEO? (With Examples)

Schema markup is how your pages speak search engines’ native language — and increasingly, how AI assistants read you. What it is, what it looks like, and how to ship it without code.

August 1, 202610 min
Local SEO

How to Optimize Your Google Business Profile

Your Business Profile powers the map pack. How to claim and verify it, the optimization order that lifts local rankings, and the site-side signals that multiply the result.

August 1, 202610 min
Local SEO

What Is Local SEO Optimization? The Complete Guide

Local SEO optimization is how businesses win the map pack and nearby searches. This guide covers how it works, what it costs, citations, schema, and a practical checklist you can run this week.

August 1, 202612 min
Technical SEO

How to Perform an SEO Audit: The 10-Step Method

An SEO audit finds what is silently costing you rankings. Follow the same 10 checks professionals run — or let the free ProRank audit crawl your site and hand you the prioritised list.

August 1, 202611 min

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