Faster Images. Better Rankings.
WebP/AVIF conversion, smart compression, lazy loading, and responsive images—all built into ProRank. Local optimisation works with available server libraries; Premium cloud processing is optional.
Complete Image Optimisation
Everything you need to serve perfectly optimised images on every page.
WebP & AVIF Conversion
Automatically convert images to next-gen formats. Serve WebP to supported browsers, AVIF for even better compression.
Smart Compression
Lossy and lossless compression options with adjustable quality. Savings vary by source image, format, and server or cloud capability.
Lazy Loading
Native lazy loading with fallback support. Images load only when they enter the viewport.
Responsive Images
Generate multiple sizes automatically. Serve the right size for every device and screen.
Bulk Optimisation
Optimise your entire media library in one click. Background processing with progress tracking.
CDN Ready
Rewrites optimised image URLs for configured CDN delivery. Your CDN account and cache configuration provide the edge network.
Set It and Forget It
Enable image optimisation once. Every new upload is automatically optimised.
Enable the Module
Turn on image optimisation in ProRank settings. Choose your compression level and formats.
Optimise Existing Images
Run bulk optimisation on your media library. Track progress in real-time.
Automatic Going Forward
New uploads are optimised automatically. WebP/AVIF served to supported browsers.
Stop Paying for Image Optimisation
Start with local optimisation using your server's available libraries, then add plan-based cloud processing when you need advanced codecs and managed capacity.