AI Bot Protection Guide
Protect your content from AI training and scraping with comprehensive bot blocking
The AI Content Challenge
In 2025, AI companies are aggressively crawling the web to train their models on content without permission or compensation. Your original content, creative work, and proprietary information could be used to train AI systems that compete with your business.
ProRank SEO provides multiple layers of protection against AI scrapers, from polite requests via meta tags to complete blocking through robots.txt rules.
Important: Once AI systems train on your content, it cannot be removed from their models. Prevention is your only effective strategy.
Protection Methods
| Method | Effectiveness | Scope | Compliance |
|---|---|---|---|
| Robots.txt Blocking | Very High | Complete blocking | Mandatory |
| Meta Tags (noai) | Medium | Content visible | Voluntary |
| X-Robots-Tag | High | HTTP headers | Mandatory |
| Combined Approach | Maximum | Multi-layer | Both |
π‘οΈ Strongest Protection: Robots.txt Blocking
Completely prevents AI bots from accessing your site. They cannot crawl, view, or train on any content. This is the most effective method but may block some legitimate AI-powered services.
π€ Balanced Approach: Meta Tags
Adds noai and noimageai meta tags that politely request AI systems not to train on your content. Respected by ethical companies but not enforceable. Content remains accessible.
β Recommended: Combined Protection
Use both robots.txt blocking and meta tags for maximum protection. This ensures compliance from both ethical and aggressive crawlers.
Known AI Bots (2025)
ProRank SEO blocks 50+ known AI bots. Here are the major ones:
| Company | Bot Names | Purpose |
|---|---|---|
| OpenAI | GPTBot, ChatGPT-User, CCBot, OAI-SearchBot | ChatGPT training & search |
| Google AI | Google-Extended, Gemini-Bot, Bard-Bot, GoogleOther | Gemini & Bard AI training |
| Anthropic | Anthropic-AI, Claude-Web, ClaudeBot | Claude AI training |
| Microsoft | Bingbot-Extended, MSNBot-AI | Bing AI features |
| Meta | FacebookBot, Meta-ExternalAgent, Meta-AI | Meta AI systems |
| Image AI | MidJourney-Bot, DALL-E-Bot, StableDiffusion-Bot | Image generation training |
| Search AI | PerplexityBot, YouBot, Neeva-Bot | AI-powered search |
| Research | CommonCrawl, AI2Bot, LLM-Crawler | Dataset collection |
Plus 40+ additional bots including Apple AI, Amazon AI, research crawlers, and dataset collectors. This list is regularly updated as new AI bots are identified.
Implementation Guide
Method 1: Complete Blocking (Robots.txt)
- Go to Technical SEO β Robots & Indexing
- Open the Robots.txt tab
- Enable "Block AI/ML Training Bots via Robots.txt"
- Save settings
Result: All 50+ AI bots will be completely blocked from accessing any part of your site.
Method 2: Polite Request (Meta Tags)
- Go to Technical SEO β Robots & Indexing
- Open the Content Safeguard tab
- Enable "Add noai meta tag" for text protection
- Enable "Add noimageai meta tag" for image protection
- Save settings
Result: Meta tags will be added to all pages requesting AI systems not to train on your content.
Method 3: Maximum Protection (Combined)
- Enable both robots.txt blocking AND meta tags
- This provides redundant protection layers
- Blocks aggressive bots while signaling preferences to all systems
What Gets Added
Robots.txt Rules (When Enabled)
# Block AI/ML Training Bots
User-agent: GPTBot
Disallow: /
User-agent: ChatGPT-User
Disallow: /
User-agent: Claude-Web
Disallow: /
User-agent: Google-Extended
Disallow: /
User-agent: Gemini-Bot
Disallow: /
# ... (45+ more bots)
# Protect images from AI training
User-agent: img2dataset
Disallow: /wp-content/uploads/
Crawl-delay: 86400
User-agent: Bytespider
Disallow: /wp-content/uploads/
Crawl-delay: 86400Meta Tags (When Enabled)
<!-- Added to <head> of all pages -->
<meta name="robots" content="noai, noimageai" />
<!-- X-Robots-Tag HTTP Headers also sent -->
X-Robots-Tag: noai, noimageaiSpecial Considerations
Image Protection
Images require special attention as they're heavily used for AI training:
- ProRank blocks image-specific crawlers like img2dataset and Bytespider
- Adds crawl-delay of 24 hours for image directories
- Blocks /wp-content/uploads/ for AI bots while allowing search engines
Impact on AI-Powered Services
Consider these potential impacts before enabling full blocking:
- AI Search: Perplexity, You.com may not include your content
- AI Summaries: ChatGPT, Claude won't summarize your pages
- AI Features: Google AI Overview may skip your content
If these services are important to your strategy, consider using only meta tags instead of full blocking.
Verification
How to Verify Protection
- Check Robots.txt:Visit
yoursite.com/robots.txtand verify AI bot rules are present - Inspect Page Source:View source and search for
noaimeta tags - Check HTTP Headers:Use browser dev tools Network tab to verify X-Robots-Tag headers
- Test with User Agent:Use curl to test as a bot:
curl -H "User-Agent: GPTBot" https://yoursite.com/
Frequently Asked Questions
Will this affect my SEO?
No. Google, Bing, and other search engines use different bots (Googlebot, Bingbot) that are not blocked. Only AI training bots are affected.
Can I selectively allow some AI bots?
Yes. Instead of using the toggle, manually edit the robots.txt rules to allow specific bots you trust while blocking others.
Is this legally enforceable?
Robots.txt is a technical standard that legitimate bots follow. While not legally binding in all jurisdictions, violating robots.txt can be considered unauthorized access in some regions.
Will this stop all AI training?
It stops direct crawling by known bots. However, if your content is shared elsewhere or accessed through other means, it could still be used for training. This provides the strongest available protection.
Best Practices
Recommended Actions
- β Enable protection before content is crawled
- β Use both robots.txt and meta tags
- β Protect high-value original content
- β Monitor for new AI bots regularly
- β Document your AI use policy
- β Consider watermarking images
Additional Measures
- β’ Add copyright notices to content
- β’ Use DMCA protection services
- β’ Implement rate limiting
- β’ Monitor server logs for unusual activity
- β’ Consider legal terms of use
- β’ Join industry protection initiatives
Privacy Note: Blocking AI bots also helps protect user privacy by preventing comments, user-generated content, and personal information from being included in AI training datasets.